Reach Customers Online with Google

Learn how customers find your business online and how to promote your online presence using a free business listing, search engine optimization (SEO) techniques, and online advertising. We’ll introduce some tools that can help, including Google Analytics and Google Trends.
 
In this session, you will learn best practices for:

• Creating a free Google My Business profile and how to engage with customers
• Improving your website’s visibility in Google’s organic search results, on all devices
• Best practices for content marketing, social media marketing, and email marketing - especially during the COVID-19 crisis
• Advertising your business on Google through Smart Campaigns